Work

David Mascarina combines design, technology, and marketing to create impactful solutions, dismantle systemic barriers, and reimagine a future where equity drives every strategy and narrative.

data.org Innovation Challenges

Led the development of branding, creative assets, and digital content for data.org’s innovation challenges, giving each a unique yet cohesive visual identity.

data.org Digital Campaigns

Led creative direction, content, and brand strategy for global campaigns spotlighting equity and representation through the stories of people driving data and AI for social impact.

data.org Global Convenings

Responsible for the creative vision and brand experience for data.org’s global events. These events bring together cross-sector global leaders to explore how data and AI can drive scalable, real-world impact.

data.org Digital Product and Platforms

Provided content and product design leadership for the build of the data.org website, the resource library, data and AI for social impact playbooks, and the Data Maturity Assessment tool.

ARC2025 Conference Visual Identity

WSCUC’s annual Accreditation Resource Conference (ARC) needed a new look to attract a new generation of educators, at the same time, giving a nod to their legacy.

The People Concern Visual Brand Guide

With hundreds of staff across Los Angeles, The People Concern needed a cohesive and flexible visual brand guideline to ensure consistency in the way they communicate about their work.

The Shop at The Broad Launch Campaign

Produced creative assets to support The Broad Museum’s Communications team to launch The Shop at The Broad online store at the height of the COVID-19 pandemic.

Discover Los Angeles Mobile App

In partnership with the Los Angeles Arts Commission, the mobile app was developed to enhance and optimize a visitor (and local’s) experience in the city.
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